{% extends "pretixcontrol/event/base.html" %}
{% load i18n %}
{% block title %}{% trans "Campaign intelligence" %}{% endblock %}
{% block content %}
  <h1>{% trans "Campaign intelligence" %}</h1>
  <p class="text-muted">
    {% blocktrans with n=ledger_count %}{{ n }} first-party events in the ledger.{% endblocktrans %}
    <a class="btn btn-default btn-xs" href="{% url 'plugins:pretix_fc_tracking:campaigns_csv' organizer=request.organizer.slug event=request.event.slug %}">
      <span class="fa fa-download"></span> {% trans "Export CSV" %}
    </a>
  </p>

  <h3>{% trans "Purchase funnel" %}</h3>
  <table class="table">
    <tbody>
      <tr>
        <th>{% trans "Event viewed" %}</th><td>{{ funnel.event_viewed|default:0 }}</td>
        <th>{% trans "Ticket selected" %}</th><td>{{ funnel.ticket_selected|default:0 }}</td>
        <th>{% trans "Checkout started" %}</th><td>{{ funnel.checkout_started|default:0 }}</td>
        <th>{% trans "Payment attempted" %}</th><td>{{ funnel.payment_attempted|default:0 }}</td>
        <th>{% trans "Purchased" %}</th><td>{{ funnel.payment_succeeded|default:0 }}</td>
      </tr>
    </tbody>
  </table>

  <h3>{% trans "By campaign" %}</h3>
  <table class="table">
    <thead>
      <tr>
        <th>{% trans "Campaign" %}</th><th>{% trans "Sessions" %}</th>
        <th>{% trans "Checkouts" %}</th><th>{% trans "Sales" %}</th>
        <th>{% trans "Revenue" %}</th><th>{% trans "Spend" %}</th><th>ROAS</th>
      </tr>
    </thead>
    <tbody>
      {% for r in rows %}
        <tr>
          <td>{{ r.campaign }}</td><td>{{ r.sessions }}</td>
          <td>{{ r.checkouts }}</td><td>{{ r.sales }}</td>
          <td>£{{ r.revenue|floatformat:2 }}</td>
          <td>{% if r.spend %}£{{ r.spend|floatformat:2 }}{% else %}—{% endif %}</td>
          <td>{% if r.roas %}{{ r.roas|floatformat:2 }}×{% else %}—{% endif %}</td>
        </tr>
      {% empty %}
        <tr><td colspan="7">{% trans "No campaign data yet." %}</td></tr>
      {% endfor %}
    </tbody>
  </table>

  <div class="row">
    <div class="col-md-6">
      <h3>{% trans "Referrals / promoters" %}</h3>
      <table class="table">
        <thead><tr><th>{% trans "Code" %}</th><th>{% trans "Sales" %}</th><th>{% trans "Revenue" %}</th></tr></thead>
        <tbody>
          {% for r in referrals %}
            <tr><td>{{ r.referral_code }}</td><td>{{ r.sales }}</td><td>£{{ r.revenue|floatformat:2 }}</td></tr>
          {% empty %}<tr><td colspan="3">—</td></tr>{% endfor %}
        </tbody>
      </table>
    </div>
    <div class="col-md-6">
      <h3>{% trans "Geography" %} <small>{% trans "(postcode district)" %}</small></h3>
      <table class="table">
        <thead><tr><th>{% trans "District" %}</th><th>{% trans "Sales" %}</th><th>{% trans "Revenue" %}</th></tr></thead>
        <tbody>
          {% for g in geo %}
            <tr><td>{{ g.location_district }}</td><td>{{ g.sales }}</td><td>£{{ g.revenue|floatformat:2 }}</td></tr>
          {% empty %}<tr><td colspan="3">—</td></tr>{% endfor %}
        </tbody>
      </table>
    </div>
  </div>

  <h3>{% trans "Demand" %}</h3>
  <p>
    {% blocktrans with w=demand.waitlist a=demand.abandoned_carts %}
      Waitlist: {{ w }} · Abandoned carts: {{ a }}
    {% endblocktrans %}
  </p>
{% endblock %}